#10 – They sell meat and fish on the back of white walls
Meat and fish are often sold against white background to make them look fresh. And such visual tricks, like wooden shelves and pleasant lighting make people spend more.
#9 – They are trying to catch your interest with flowers
Once you enter the supermarket, your senses are delighted by the flowers smell and colorful fruits in the produce department. This automatically triggers release of the hormone of pleasure - "dopamine", and you are in the pleasant anticipation of shopping.
#8 – They make you feel hungry
In many supermarkets pastries are at the entrance. The smell of fresh baking activates the salivary glands, and you want to buy this yummy immediately. In addition, some supermarkets install small shelves, offering consumers to taste a particular product.
#7 – They make you walk everywhere
These essential products, such as bread, milk and eggs are scattered throughout the store in order to make you walk around little longer on the road making a spontaneous hasty purchase. Specialists in their field thought of everything intentionally, so that on the way to the cherished goal you'll meet plenty of temptations.
#6 – They make you think you're going fast, when in fact it is not so
In the more expensive departments the floor is inlaid with small dalles so your truck rattles loudly. So you think you're going faster so subconsciously you slow down and spend more time in expensive department.
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