Young and pretty promising entrepreneur did not have the necessary funds to start a business so he asked for help. About $8,000 Hugh received from investors and $1,000 - from the mother. It is hard to believe that such a small contribution could turn into great wealth!
Who knows, perhaps it is the highest level of publisher’s erudition helped him to become famous all over the world and create an amazing child. Hugh Hefner has a rather impressive intelligence - his IQ score is 152. There are not so many knowledgeable people in the world.
To create a cover of the first issue of the magazine Playboy businessman chose not anyone, but one of the most popular divas of the second half of the twentieth century. Fiction with Marilyn Monroe on its cover was published in December 1953. Its circulation was 70 thousand copies.
The wide log popularity among the masses was not enough for the publisher. In the 60s it was decided to "hide" logo in the form of a rabbit on the cover of each issue. Such a move only increased the interest of readers, who started several times more buy Playboy.
Hugh Hefner does not suffer deficit of creative. A talented person is talented in everything. Even when creating a logo for his future empire publisher showed a touch of originality. In the rabbit, representing of Playboy, hidden double meaning: on the one hand - this loving animal, and on the other - a serious gentleman (as is proved by his strict butterfly).